How to build a community from scratch
Community is a buzzword for marketers, and it will undoubtedly get stronger in 2021. So, with this in mind, how do you build one that has meaning?
How to build a community from scratch
What’s the ******* point?
What’s the ******* point?
How do you find meaning in your life? What's the point in all of this?
Sherilyn Shackell, of The Marketing Academy, is one of the most impressive people we know. A former recruiter who was living her life for reasons that didn't line up with her values, a serious illness turned things around.
How to implement video content in to your marketing mix – Gary Gumbleton, Founder of Capital Content
How to implement video content in to your marketing mix – Gary Gumbleton, Founder of Capital Content
What is the best way to work with a professional video agency, and how do you implement professional video into your marketing mix?
How I grew my newsletter to 38,000 people in a year (and how you can do it too)
How I grew my newsletter to 38,000 people in a year (and how you can do it too)
May 2019. Harry wrote his first marketing article.
A year and a half later his email list hit 38k.
No ads. No connections. No existing audience. The newsletter grew because Harry learnt how to push my content round the internet. In this talk he explains the process.
How to build an amazing personal brand
How to build an amazing personal brand
A strong personal brand is something people say you need all the time, but rarely tell you how. That's where Ash and Claudia come in.
How to be a great leader
How to be a great leader
We interview Penny Ferguson and Catherine Newman - two people who have dedicated their lives to great leadership, whether that is in theory or practice.
A Complete Guide to Creating AWESOME Optimised Landing Pages to Make People Come Back For More
A Complete Guide to Creating AWESOME Optimised Landing Pages to Make People Come Back For More
Landing pages are the first impression of your website. Landing pages should be easy to read, simple, attractive, and have relevant keywords and Call To Actions. But that isn’t all.
How to stand the **** out
How to stand the **** out
Everyone explains that standing out is critical. They get your creative circuits firing. Your future depends on it. Nothing matters more.
But how do you *actually* do it is another story. Yes, there are some books around positioning for brands with big ad budgets or for B2B software companies, but what about the rest? How do you actually do it if the product or service you're selling isn't remarkable in itself? How do you actually do it if you want to start small and make just one of your blog posts stand out?
Positioning Jujitsu – How to Win Against Powerful Competitors
Positioning Jujitsu – How to Win Against Powerful Competitors
In this session, April teaches you how smart positioning can ensure you outrun the Hordes, use the strength of the Giants against them, and bust the Ghosts by leveraging the momentum of trends.
How to effectively grow and maintain strong communities on social media
How to effectively grow and maintain strong communities on social media
Lee Wilcox and Adam Barrie of Electric House, develop and grow strong social media communities such as On the Tools and On a Budget. In this session, they share their tips for efficiently building engaged communities on social media.
10 habits for a healthier brain, and how to remember them
10 habits for a healthier brain, and how to remember them
We don't prioritise mental health as much as we do physical health. So, what can we do to make sure we're making the most of our brains: keeping them in tip top shape?
How social media has changed, and what you can do to adapt
How social media has changed, and what you can do to adapt
Social media changes every day. What are some of the most significant recent differences, and what can you do to adapt?